Graduate Advice - Getting Creative
Getting Creative
The largest ever survey of creative graduates' career paths shows them to be well placed to ride out the recession and offers an alternative career model for the 21st century workforce.
Led by University of the Arts London and conducted by the Institute for Employment Studies, Creative Graduates Creative Futures shows how creative graduates' ingenuity, and their valuing of creativity over wealth, makes them well equipped to survive tough economic times. Many creative graduates sustain a living through multiple income streams, simultaneously doing freelance, part-time, and portfolio work, often combined with further study to develop their skills. This flexible approach is essential for capitalising on the rapidly changing opportunities of the creative industries and could become an increasingly popular way of working.
Three quarters of working creative graduates are satisfied with their jobs in spite of comparatively low pay - one half of respondents earn £20,000 or less. As 'a job for life' becomes a thing of the past, creative graduates' emphasis on personal fulfilment above financial reward could be a new mantra for the modern workplace. Emma Pollard, Project Manager, Institute for Employment Studies says: 'This research presents a picture of success which can be overlooked by traditional surveys of graduates that tend to emphasise full-time employment, focus on traditional graduate occupations, and stress salary levels. These measures are less appropriate to creative graduates who value new learning, work-life balance, and the pursuit of creative practice above earnings.
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