Design students at Cranfield University were given the opportunity to create a new scheme to raise awareness about swine flu. Students undertaking a Master of Design in Innovation and Creativity in Industry course, designed a pioneering product to help give more information and advice about the recent flu outbreak. As part of a group project on their course, the team created a postable bag with pockets designed to hold medicine, which comes with a list of recommended items and a related book.
Aimed at families and individuals, the project gives the correct communication and awareness, the results for which have been directly informing the Department of Health Pandemic Influenza Preparedness Project.
The collaboration between students and the NHS is aimed at individuals and families, to them plan in the eventuality of a pandemic, "The current out break of H1N1 swine flu has, even in its early stages done much to demonstrate the need to communicate a range of changing messages over the course of an event. This work will help to inform our communications strategies, and will support this project with interest."
The success of the project lead to a future project with the NHS will go ahead this time researching into ways to cope with a flu epidemic with communication tools.